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Planet Google

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Price: Rs. 299
Discount: 35 %
Your Price: Rs.194

Author: Randall Stross More Books by Randall Stross
ISBN: 9781843549826
Publisher : Atlantic Books More Books from Atlantic Books
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Planet Google, Discount: 35%
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Book Summary
'This sharp-eyed book is full of telling revelations . . . It is a restless examination of Google's strengths and weaknesses, and contradictions.' GuardianGoogle is the most significant, most innovative and most ambitious company of the Internet Age. In Planet Google, Randall Stross investigates Google's pursuit of a business plan unlike any other: to become the indispensable gatekeeper of all the world's information. But will Google use its power in its customers' best interests?With unprecedented access to those who have spearheaded Google's initiatives, Planet Google is a fascinating and provocative examination of the company's audacious vision for the future and the consequences not only for the business world, but for out culture at large.'Stross's biography of Google is diligently researched, and benefits form rare insider access to those at the top of the organization.' Financial Times'A useful study of a phenomenon that affects us all.' Sunday Times
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